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wet n wild Beauty Benefits Receives Health Award

Beyond Nourishing Mascara is named one of America’s healthiest mascaras by top dermatologists  

CITY OF INDUSTRY, CA (May 28, 2008) — Full, sultry lashes have never been healthier! Beauty Benefits™ Beyond Nourishing Mascara has been named one of America’s Healthiest Mascaras by Health Magazine. Selected from one thousand entrants and judged by the country’s top three dermatologists, Beauty Benefits™ Beyond Nourishing Mascara will appear in the June issue of Health Magazine in America’s Healthiest Shopping Guide as a recipient of the award.

Beauty Benefits™ Beyond Nourishing Mascara is an everyday lash spa treatment that nourishes, conditions, strengthens and adds fullness to lashes with marine protein, panthenol and soy protein. Lotus Marine Mineral™ complex offers powerful anti-aging properties with potent antioxidants that are two times stronger than green tea, while Golden Seaweed restores hydration for up to eight hours. Lashes are left strong, nourished and conditioned, with a glossy black sheen.

Beauty Benefits™ Beyond Nourishing Mascara……………………………….$5.99  



About Beauty Benefits™ Beauty Benefits™ is a new line of Lotus Marine Mineral makeup and brushes from wet n wild®, makers of affordable, prestige-inspired cosmetics.  A division of Markwins North America, Beauty Benefits™ fuses high-performance formulations with the hottest color palettes to offer women a full range of department store-quality cosmetics at an unbeatable value. Beauty Benefits™ cosmetics are available in Wal-Mart, Meijer, Pathmark and HEB.